Company Culture


德文化的主要理念:

The main idea of German culture

1.企业精神:敬业、笃学、诚信、创新

2.公司愿景:与客户共同发展,与员工一起成长

3.公司使命:为社会创造更大价值,为用户提供更好服务,为股东创造更多回报,为员工提供发展平台

4.公司宗旨:以客户为中心,让沟通更简单

5.核心价值观:以人为本 创优报国 追求卓越 迈向高端

6.经营理念:德赢天下,服务领先,品质成就未来

7.质量理念(“双优”理念):以用户满意为宗旨,生产同行业最优产品,提供同行业最优服务

8.服务理念:贴近市场心系用户,换位思考真诚服务
让我们为:共同铸就和践行我们的企业文化而不懈奋斗!

1. Corporate spirit: dedication, learning, integrity, and innovation

2. Company Vision: Developing Together with Customers and Growing Together with Employees

3. Company Mission: To create greater value for society, provide better services to users, create more returns for shareholders, and provide a development platform for employees

4. Company tenet: customer-centric, making communication easier

5. Core values: people-oriented, creating excellence, serving the country, pursuing excellence, and moving towards high-end

6. Business philosophy: Virtue wins the world, service leads, and quality achieves the future

7. Quality concept ("Double Excellence" concept): With the aim of customer satisfaction, we produce the best products in the same industry and provide the best services in the same industry

8. Service philosophy: Close to the market, caring for users, empathizing with others, and sincere service
Let us strive tirelessly for: jointly creating and practicing our corporate culture!


— 德文化的主要特征:

— Main features of German culture:

陕汽企业文化的特征是外圆内方。外部要包容、追求和谐。对外积极承担社会责任,实现企业持续、快速、健康发展,确保国有资产保值、增值;建设绿色工厂,污水、废气达到零排放;制造绿色环保产品,引领低碳经济发展。内部要严谨、崇尚规范。公司内部管理严格、规范;公司运营管控体系高效运行,实现高标准、高效率和高效益,全面追求卓越。

The corporate culture of Shaanxi Auto is characterized by a round outside and a square inside.Externally, we must be tolerant and pursue harmony.Actively undertake social responsibilities externally, realize sustainable, rapid and healthy development of the enterprise, and ensure the preservation and appreciation of state-owned assets; build green factories, and achieve zero discharge of sewage and waste gas; manufacture green and environmentally friendly products, and lead the development of low-carbon economy.Internally, we must be rigorous and uphold norms.The company's internal management is strict and standardized; the company's operation and control system operates efficiently, achieving high standards, high efficiency and high benefits, and pursuing excellence in an all-round way.


— 德赢天下的内涵

— Connotation of Deying Tianxia:

“德赢天下”是陕汽企业文化的高度凝炼。德,对员工而言,就是要自觉自愿地做正确的事情;对组织而言,就是要在市场竞争的环境下,将公司的内外资源和潜力充分发挥到极致。德文化成为了陕汽企业文化的代名词。“德赢天下”的内涵是“天人合一,知行不二,惟赢是执。

"Germany wins the world" is a high degree of condensation of Shaanxi Automobile's corporate culture.Morality, for employees, is to voluntarily do the right thing; for the organization, it is to give full play to the company's internal and external resources and potential under the environment of market competition.German culture has become synonymous with Shaanxi Automobile's corporate culture.The connotation of "Germany wins the world" is "Heaven and man are one, knowledge and action are inseparable, and only winning is persistence.